Post by account_disabled on Nov 14, 2023 4:29:34 GMT
If you've been thinking about it but haven't done anything about it, you can change it today. UTM tags make it easier to track the results of marketing campaigns . Simple, inconspicuous, but very helpful. UTM tags If your company has a website with Google Analytics installed, you can easily understand how people find your content. All you need to do is add UTM parameters in the URLs. And note you don't need any experience for this! In today's article, we will describe what UTM is and how to add it to your campaigns. Finally, we will also mention an interesting tool that will make it all easier for us.
What are UTM parameters? UTM parameters are five tags that can be added to the end of the URL. Thanks to them, we are able to partially track the results of our advertising. When a user clicks on a link with a UTM tag, analytical photo editor software . Google Analytics records its origin. This, in turn, enables us to further analyze and find answers to how users find and use our website. What is the utm parameter? Although UTM tags can be included in any link, they are most often used in addresses related to marketing or promotional activities.
With their help, we receive information about the source of inputs and, therefore, we can better determine which marketing channels work best. Good to know: UTM parameters are also called UTM codes or tracking tags because they help track website traffic from the moment you click a link on another page. Example URL with UTM codes Before we move on to the part eplaining each of the five UTM tags, let's look at the example below: sample url with utm codes This is a fictitious example of tracking a promotional campaign. Let's imagine that we want to start advertising on social media.
What are UTM parameters? UTM parameters are five tags that can be added to the end of the URL. Thanks to them, we are able to partially track the results of our advertising. When a user clicks on a link with a UTM tag, analytical photo editor software . Google Analytics records its origin. This, in turn, enables us to further analyze and find answers to how users find and use our website. What is the utm parameter? Although UTM tags can be included in any link, they are most often used in addresses related to marketing or promotional activities.
With their help, we receive information about the source of inputs and, therefore, we can better determine which marketing channels work best. Good to know: UTM parameters are also called UTM codes or tracking tags because they help track website traffic from the moment you click a link on another page. Example URL with UTM codes Before we move on to the part eplaining each of the five UTM tags, let's look at the example below: sample url with utm codes This is a fictitious example of tracking a promotional campaign. Let's imagine that we want to start advertising on social media.